The Latest

The Current Podcast, Episode 27: Kari Marshall, Vice President, Media, T-Mobile

The Current Podcast: T-Mobile's Kari Marshall

Podcast • January 25, 2023

Netflix says it’s not looking to host big-league sports. But it still wants sports fans.

Article • January 25, 2023
The 4 big takeaways from Netflix earnings: Advertising dominates the conversation

Article • January 20, 2023
Here’s why marketers should double down on retail media in 2023

Article • January 19, 2023
The Current Podcast: Johnson & Johnson’s Nate Notwell

Podcast • January 18, 2023

Future of TV

A hand holds a streaming remote upwards as a checkered flag, a golf ball, a tennis racket, a basketball, a tennis ball, and a golf club swirl around it.

Netflix says it’s not looking to host big-league sports. But it still wants sports fans.

Article • January 25, 2023

The 4 big takeaways from Netflix earnings: Advertising dominates the conversation

Article • January 20, 2023
Streaming wars, episode III: ‘Lost in Translation’

Article • January 17, 2023
Streaming wars, episode II: ‘Funding the Content Machine’

Article • January 12, 2023
Streaming wars, episode I: ‘The Big Picture’

Article • January 5, 2023

What the Tech

What the Tech is SPO?

Article • August 25, 2022
What the Tech are clean rooms?

Article • June 8, 2022
What the Tech is CTV?

Article • May 26, 2022

Identity

Tiny woman peering through a standing telescope at a laptop monitor displaying planets in outer space, with some planets protruding from confines of screen.

How first-party data is transforming the open internet

Article • January 5, 2023

Why the open internet is crucial to our everyday lives

Article • January 5, 2023
How new EU data laws will impact marketers

Article • November 3, 2022
FuboTV boosts ad revenue thanks, in part, to Unified ID 2.0

Article • October 6, 2022
P&G joins others in supporting Unified ID 2.0 to help improve the consumer ad experience

Article • September 1, 2022

Orange stripe gradient

The Current Podcast returns

Season 4 brings insights and inspiration from marketing leaders of the world’s most influential brands like Microsoft, Hyundai, and Visa.

Modern Marketing

Atop a virtual grid, a man and a woman walk past 'CES' in large letters while holding a play button, a progress bar, and a streaming remote.

The 3 hottest topics at CES 2023: data privacy, streaming, and AR

Article • January 9, 2023

2023 predictions: What 11 marketers expect in the new year

Article • December 22, 2022
Why AI is more than just hype in advertising

Article • December 15, 2022
Why digital out-of-home campaigns are shining brighter than ever in the Big Apple

Article • December 15, 2022
Fanatics steps into the retail data arena

Article • December 8, 2022

Get The Current in your inbox

Sign up to get weekly news, trends, analysis, and exclusive insights on the future of digital marketing.

Form not loading? Click here to get in touch.

Stay up to date with our newsletter.

Do not sell my info

©2023 The Trade Desk. All rights reserved.